The communications team expanded the breadth of our network this year by adding Instagram and LinkedIn as key platforms in its strategic communications plan. Twitter and Facebook have long been the cornerstones of the institute’s social media efforts, reaching both international and domestic audiences, respectively.
Instagram has a more visual message than other platforms and achieves greater reach with youth — those generations on which the great transfer of knowledge and the future of our world will depend. A greater presence on LinkedIn allows us to connect with potential donors, sponsors and collaborators and share our network’s research and outcomes in a meaningful way. By tagging our colleagues and Faculty Fellows, our reach far expands beyond our immediate network.
DWFI growing stakeholders on social media
2019 DWFI Social Media
+19% likes
1,329,555 reach
14,266 engagement
+5% followers
454,006 impressions
417 mentions
6,919 engagements
+199% followers
1,000,660 impressions
14,380 likes
+945% engagement
+48% followers
+81% engagement
582 page clicks
DWFI Social Media
View a list of our social media accounts
FY 2019 Annual Report
- Overview
- Letter from the Executive Director
-
Research and Innovation
- Improving water productivity
- Flux Network Making Waves
- Developing composite drought index and other drought management tools in India
- Partnerships Advancing Hardware Software Solutions
- Researching Irrigation Services in Rwanda
- Writing New Irrigation Prescriptions
- Bringing Drought Monitoring and Early Warning Systems to the MENA Region
- It Pays to Follow the Rules
- Policy and Partnerships
- Cultivating Future Water For Food Leaders
- Convening and Communicating
- Donors and Future Sustainability
FY 2019 Annual Report
- Overview
- Letter from the Executive Director
-
Research and Innovation
- Improving water productivity
- Flux Network Making Waves
- Developing composite drought index and other drought management tools in India
- Partnerships Advancing Hardware Software Solutions
- Researching Irrigation Services in Rwanda
- Writing New Irrigation Prescriptions
- Bringing Drought Monitoring and Early Warning Systems to the MENA Region
- It Pays to Follow the Rules
- Policy and Partnerships
- Cultivating Future Water For Food Leaders
- Convening and Communicating
- Donors and Future Sustainability
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